*This is a collaborative post.
Are you one of the many successful businesses that started due to the pandemic? Congratulations! Perhaps you had a business that survived the pandemic? Congratulations too!
We’ve seen many businesses start during the last couple of years, from small independent businesses that started due to necessity to businesses that saw a unique opportunity to explore their dreams, such as The Gallaghers, a couple in Staffordshire, who started a home-cooked food delivery businesses just before the first lockdown. In this BBC article, they commented how lockdown created a break in their routine that forced them to focus on long-term goals.
At the same time, businesses everywhere noticed the importance of being online and started building their online businesses. However, managing a website is as difficult as managing a physical store (if not more!). Websites are open 24/7 which means no matter the time of day people might be looking and ordering from your website. If you are a business that wants some help improving your current website or want to create a website that mirrors your brand vision, I would recommend hiring an agency.
Today, I’ve partnered up with Magento agency Ad Lab to talk about the benefits of hiring an agency and, more specifically in their case, a Magento agency. Ad Lab have years of experience in designing and building websites as well as marketing websites to generate more sales and attract new customers. So, I thought they would be the right experts to speak to!
What is Magento?
As Stereotude explains, “Magento is an open-source platform. This platform has a free version, Magento Open Source, and a paid version, Magento Enterprise, now called Adobe Commerce.” But what does this all mean? In simple terms, Magento is a website platform. This platform is mostly used for eCommerce businesses, from small to large businesses.
Ad Lab have a specialism in Magento, meaning their team is specialised in designing and creating websites for this platform. At Ad Lab, they have a team of Magento developers who are able to build stunning, modern and functional websites that work and win awards! Browse Ad Lab’s award-winning websites if you are looking for some inspiration.
Why hire an agency?
The Chequers Bath asks, “If you’ve recently started selling products online and have a handful of freelancers helping you with all website-related tasks, why not hire an agency instead?” Freelancers might be good for small projects, however, for a large and long-term project, such as your business’s website, an agency will be better suited.
Long term relationship
“Whilst freelancers come and go, agencies are great for long-term working relationships. When you find a good agency that has proved their expertise, you will not want to let that go.” Comments She Might Be Loved. Something I agree with. Having a long term relationship with your service providers is vital for business.
One stop shop
An agency will have employees with a multitude of skills who will be able to help you during all stages of your project. An agency, like Ad Lab, have a team of designers, developers, copywriters, marketers and account managers, who will take care of your project from start to end. Plus, you will have a project manager who will handle the team and ensure that the project is going as smoothly as possible!
Have you ever used an agency for a project?
